Cuatro Ríos

How do you sell a large-scale project to both investors and end buyers—clearly, effectively, and in a way they’ll remember?

From the very beginning, Cuatro Ríos required more than plans and renders.
The challenge wasn’t just to showcase the scale of the project—it was to turn that complexity into a sales experience that made sense from the first moment.

We delivered a dual solution: a physical immersive space to inspire, and an interactive tool to inform.

Built to Present, Anywhere

To support the sales team, we developed a custom multimedia application that:

-Organized key content into a clean, intuitive interface
-Allowed brokers to navigate renders, floor plans, virtual tours, and availability
-Delivered a consistent experience in the showroom and on the go

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Making the Vision Tangible

To support the spatial narrative, we created a high-detail architectural scale model placed at the showroom entrance.Where the experience begins: physical presence with synchronized video mapping and projection, the model be became the visual starting point of every visit.

Aligned Tools. Greater Impact.

With both tools working in sync, the sales team gained:

-A unified presentation flow
-Stronger engagement with visitors
-Clear communication of the project’s value
-A flexible solution for in-person and remote presentations

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